Case Study
Samsung Electronics & HEAR360
Elevating Live Event Experiences with Immersive Spatial Audio Technology
The Challenge
Samsung, aiming to enhance the audiovisual experience for live 360 video broadcasts, approached HEAR360 with a unique challenge: to develop a high-quality, immersive audio workflow that could seamlessly complement their 4K 360 video live broadcasts.
The HEAR360 Solution
HEAR360, with its deep expertise in spatial audio technology and a commitment to innovation, collaborated closely with Samsung. The task at hand was to elevate the broadcast of the Rolling Loud music festival in downtown Los Angeles, and the team rose to the occasion.
The collaboration leveraged HEAR360's advanced spatial audio capture system, including the HEAR360 8ball, an Omni-binaural microphone, along with a proprietary software suite. This combination enabled a real-time spatial audio production workflow that was set to transform the viewing experience.
HEAR360 further developed the live Avid Pro Tools mixing workflow and integrated a Linux based live stream encoder. This integration facilitated a multi-channel, head-trackable spatial audio broadcast that matched perfectly with the 4K visual broadcast.
The Result
Through this strategic collaboration, Samsung was able to deliver an incredibly immersive 360 video live concert experience over LTE to Samsung mobile phones and web browsers through the Samsung VR platform. The power of spatial audio technology paired with the visually stunning 4K 360 video brought the Rolling Loud music festival to life for viewers, regardless of their location.
In the words of Josh Dixon, Director of Business Strategy & Operations at Samsung Electronics America, "HEAR360 is our go-to team for immersive audio engineering. They continually exceed expectations by going the extra mile. I appreciate their deep domain knowledge, unwavering motivation, and can-do attitude."
Looking Ahead
This collaboration with Samsung marks another milestone in the evolution of live event experiences through immersive spatial audio technology. With HEAR360 leading the charge, the potential of this technology to shape the future of live broadcasts is promising. Both Samsung and HEAR360 look forward to creating more immersive audio experiences, paving the way for a new era in live event broadcasts.
Case Study: Panasonic Avionics & HEAR360 - Revolutionizing Inflight Experience with Spatial Audio Technology
Panasonic Avionics aimed to differentiate its inflight experience through the power of immersive sound. The goal was to create a premium, engaging audio environment that transformed the passenger experience. However, the challenge lay in finding an audio solution that was both high-quality and could seamlessly integrate with their existing workflows and hardware.